BRP Names PSXDigital as a BRP Certified CRM
The announcement marks another milestone in the company’s expansion and adds another familiar name to a long list of OEMs that includes the likes of Triumph, Suzuki, Yamaha, Harley-Davidson and Ducati to name only a few.
BRP Introduces Lynx Snowmobiles to North America
The move marks the first time in decades that a new sled brand has been introduced to the region.
BRP Appoints New Independent Board Members
The Board of Directors of BRP Inc. announced the appointment of Katherine Kountze and Ernesto M. Hernández to its Board of Directors, effective immediately.
BRP Announces New Navigation App, Accelerates Digital Transformation Journey
BRP announced a new app – BRP GO! – designed to enhance how riders interact with the snowmobile community as they ride, within selected U.S. and Canadian locations.
BRP’s Can-Am UTV Dealers Ranked No. 1 by Pied Piper Prospect Satisfaction Index
COVID-19 drove industrywide changes in dealership sales behaviors, but for the third year in a row, BRP’s Can-Am dealerships were the top ranked UTV brand.
BRP Reports Fiscal Year 2021 Second Quarter Results
The company’s North American retail sales for powersports vehicles and outboard engines increased by 38% for the three-month period ended July 31, 2020 compared with the three-month period ended July 31, 2019.
BRP Wins 3 Prestigious Red Dot Design Awards
BRP starts the summer with three prestigious Red Dot Design Awards. They are passionate for innovation and determined to push the limits at every new product launch, thanks to the combined efforts of BRP experts from different departments.
BRP Reports Fiscal Year 2021 1st Quarter Results
“The sudden impact of the COVID-19 crisis has brought rapid changes that significantly disrupted our business and forced us to quickly and successfully adjust our plan, thanks to the agility and resilience of our employees, suppliers and dealers.”
BRP Announces Additional Measures to Manage COVID-19 Impact
After slowing down and temporarily suspending manufacturing at all our powersports and marine operations sites around the world, BRP are taking additional actions, including cost-containment measures and changes in employee compensation to protect our financial flexibility and long-term growth.
BRP Explores Electrification, e-Concepts at Club BRP 2020
BRP Inc. furthers its exploration of electrification by showcasing at Club BRP 2020 six different electric concepts within its current product lines and beyond.
Pied Piper: BRP Can-Am Dealers Ranked No. 1 in Prospect Satisfaction Index
For the second year in a row, BRP’s Can-Am dealerships were the top ranked brand, reports the newly released 2019 Pied Piper Prospect Satisfaction Index U.S. UTV Industry Benchmarking Study.
BRP Reports Fiscal Year 2020 2nd Quarter Results
“We delivered another solid financial performance and record second-quarter results, driven by the success of Can-Am on- and off-road vehicles, with our side-by-side category driving robust growth in North America and Western Europe in particular.”
BRP Expands Recall of Snowmobiles Due to Fuel Leak, Fire Hazard
BRP is recalling 2017 Ski Doo MXZ, Summit and Renegade snowmobiles and 2018 MXZ and Renegade snowmobiles due to the vehicle’s fuel delivery system, which can leak fuel, posing a fire hazard.
BRP Reports Fiscal Year 2020 1st Quarter Results
“We have experienced strong retail momentum in North America and Europe with all our sectors trending positively, and we are very satisfied with our year-over-year revenue growth of 17%, even while operating in a dynamic environment.”
BRP Announces New Chairman of the Board
BRP announced that José Boisjoli will, in addition to his current roles of president and CEO and director, be appointed chairman of the board succeeding Laurent Beaudoin.
BRP Wins 7 Red Dot Design Awards
The efforts of BRP’s experts, inspired by the company’s high standards for innovation and driven by the team’s talent and creativity, have been recognized at the Red Dot product design awards.
