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Vance & Hines Names New President

Mike Kennedy has extensive experience in powersports and recreational vehicles including senior-level positions at Harley-Davidson in both the United States and the United Kingdom.

Motorcycle Safety Foundation Selects New Officers for Board of Trustees

Motorcycle Safety Foundation Board of Trustees voted to select its new officers, choosing Gary Martini as chair, Croft Long as vice chair and Claudia Garber as secretary/ treasurer.

Sheffield Financial’s CEO Announces Retirement, Leaves Legacy of Tremendous Growth

BB&T Corporation announced that Jack Snow, CEO of Sheffield Financial, will retire effective April 1, 2019.

Can-Am to Host Ryker 13-City Ride Show

The 2019 Can-Am Ryker will be featured in a multi-city Ride Show over the coming months, giving riders across the country a chance to try out the all-new three-wheel motorcycle for themselves.

Winter-Ready Accessories Make the Most Out of Can-Am Vehicles

BRP’s Can-Am team introduced a new line of winter-ready parts, accessories and clothing accessories at the 2019 Ski-Doo CLUB in Dallas, TX.

Ski-Doo 2020 Lineup Redefines Utility Segment, Increases Performance

Highlights include a completely redesigned, easier to ride Ski-Doo Expedition sport-utility line and an Expert package deep snow Summit X model that dominates backcountry powder.

Youth ATV, UTV Market Expected to Hit $380M by 2024

Increased participation in events for off-road riding, including racing, has influenced and diversified the range of models offered in the segment, also allowing for a varied price range to support business growth.

Top 5 News Stories of 2018

It has been an exciting year for the powersports industry and our readers let us know what their favorite news stories were for 2018, based on feedback from our website.

Can-Am Earns Multiple Racing Championships Around the World in 2018 Season

Can-Am racers won multiple off-road championships in 2018, including the famed Dakar Rally and consecutive Best In The Desert series titles, making it another banner year for Can-Am racing.

Can-Am Helps Veterans with Road Warrior Foundation

The biggest annual event is the Road Warrior Ride, where together, the organization take a group of young, wounded veterans on a cross-country ride on Can-Am Spyders.

Motorsports Aftermarket Group Builds Leadership Team with Motorcycle Industry Veterans

Meet Potts, Heichelbech, Buettner and the more of the team at the Tucker display, booths 551 and 567, throughout AIMExpo.

Growing Side-by-Side, ATV Segment Well Represented at AIMExpo Presented by Nationwide

One of the strongest representations of exhibitors on the show floor comes from the continuously growing four-wheeled side-by-side and ATV segment.

Can-Am Named Official Off-Road Vehicle of Luke Bryan Farm Tour

BRP’s Can-Am off-road brand is proud to begin its second season as the official off-road vehicle of the Luke Bryan Farm Tour.

Can-Am Wins 2018 Desafio Inca Dakar Series Event

Casey Currie recently joined Team South Racing / Can-Am to compete and win the Mitsubishi Motors Desafio Inca Challenge (Dakar Series) desert race on Sept. 14-16, in Peru.

Can-Am, XPS Lubricants Extend Contract with UTV Pro Champion Phil Blurton

Blurton, who competes in the No. 944 Can-Am / XPS / No Limit RD sponsored Maverick X3 Turbo R side-by-side vehicle has been the hottest name in the industry since he started competition racing full time in 2017.

Pied Piper Ranks Motorcycle, UTV Dealerships Response to Internet Inquiries

BMW ranked highest in the Pied Piper Internet Lead Effectiveness Study, which measured how dealerships responded to customer inquiries received through dealership websites.