In February of 2013, MPN conducted a readership survey to gauge the performance of today’s powersports dealer. The survey aims to deliver a full, detailed profile of the brick and mortar powersports retail world that goes beyond financials.
We asked our readers detailed questions addressing the many elements of your business — ranging from shop operations, staffing and supply to online presence, marketing strategies and industry concerns.
I’d like to personally thank all of you who took the time to complete the survey. We’ve gained a lot of insight from this study, and we hope that you do as well. We’ve done our best to provide you with current, accurate and up-to-date snapshots of the industry. However, if there are items missing from our survey, or areas that are of interest to your business, reach out to me and we will do our best to include your request in next year’s profile. You can reach me directly at [email protected].