In November of 2011, MPN conducted a readership survey to give today’s powersports dealers a full picture of how they stand in today’s competitive marketplace.
MPN’s research department asked a variety of questions addressing many facets of shop operations, staffing, supply and marketing.
Our goal is to provide dealers with a picture of the competitive landscape beyond just the financials.
And while we gained a lot of insights through our second-annual research study, we’re always striving to bring our readers more. What did we miss? What snapshot of other dealers would you love to see? Let me know, and we’ll consider your requests as we compile next year’s profile. You can reach me directly at [email protected].
Colleen Brousil, MPN Editor