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Indian Motorcycle Opens New Experience Center at Iowa Manufacturing Facility

The Spirit Lake Factory will offer current and historic Indian Motorcycle displays and factory tours featuring its high-tech robotics assembly process.

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Indian Motorcycle recently announced the opening of an Experience Center at its Spirit Lake, Iowa, manufacturing facility.

The Indian Motorcycle Spirit Lake Experience Center will showcase current and historic Indian motorcycles and offer complementary behind-the-scenes tours of its world-class production facility. Visitors will observe the assembly process that’s conducted from start-to-finish with robotic machinery and witness new Indian motorcycles come right off the line. The Spirit Lake Experience Center will also serve as a venue for private events.

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“As America’s first motorcycle company, we have a rich history and a loyal following of motorcyclists,” said Steve Menneto, president of Indian Motorcycle. “Right in America’s heartland, the Experience Center not only serves as a unique destination for motorcyclists to engage with the brand, but also showcases our outstanding people who build premium motorcycles.”

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Menneto welcomed the new Experience Center with Spirit Lake employees, friends and family members during an honorary ribbon-cutting ceremony. Motorcyclists who attended the Boji Bike Rally had the opportunity to visit the Spirit Lake Experience Center August 18 and 19.

The Experience Center will be open for complimentary tours on Mondays and Fridays from August 21 through November 3, 2017. Tours will reopen in 2018.

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Indian Motorcycle

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