Harley-Davidson and Captain America Join Forces to Defend Freedom

On July 22, two icons of freedom will roll onto the silver screen when Marvel Studios releases Captain America: The First Avenger, who defends freedom and justice for all on a Harley-Davidson WLA motorcycle.

During World War II, Harley-Davidson produced and dispatched approximately 90,000 WLA motorcycles overseas to support the war effort. The motorcycle was affectionately known as the “Liberator” by U.S. Service Men and Women.

To celebrate this reunion, Harley-Davidson Motor Company has created the “H-D Free the World” promotion, which features two grand prizes. One lucky U.S. military member, as well as a non-military member, will each win the opportunity to work with Marvel and the Motor Company to customize their own one-of-a-kind new Harley-Davidson Sportster 1200 Custom motorcycle in Harley-Davidson’s hometown of Milwaukee, Wis.

Each of the grand prize winners of the “H-D Free the World” promotion will travel to Milwaukee to create the Harley-Davidson Sportster 1200 Custom of their dreams at one of the Motor Company’s production facilities. The promotion also features unique “first prizes” for one U.S. military member, as well as non-military member, to attend a Harley-Davidson Academy of Motorcycling Riders Edge class to learn how to ride alongside a friend.

Additionally, Captain America fans can visit their local Harley-Davidson dealers to secure an exclusive poster featuring Captain America on his 1942 Harley-Davidson “Liberator,” while supplies last. Harley-Davidson’s promotional website (www.h-d.com/captainamerica) also features never-before-seen footage produced in collaboration with Marvel.

Enter the “H-D Free the World” promotion at www.h-d.com/captainamerica through December 1, 2011.

The Sturgis Motorcycle Museum and Hall of Fame recently named Marilyn Stemp and Steve Piehl to its board of directors.

Stemp is a pioneering figure in the motorcycle industry, founding IronWorks Magazine with her late husband, Dennis, and becoming the first female editor of a nationally circulated, mainstream motorcycle magazine. She also revived their trade magazine, Iron Trader News; edits the monthly Kiwi Indian News; contributes to several powersports media outlets; and is the founding editor of Sturgis Rider Daily. Stemp is a noted editor and writer of several motorcycle-focused books. Her consistent support for charitable efforts in the industry include the annual Biker Belles Celebration, Las Vegas BikeFest and as campaign chair for the Sturgis Motorcycle Museum’s development plan in 2014. She co-founded the Flying Piston charity events taking place in Daytona and Sturgis each year and is a National Ambassador for All Kids Bike. Stemp was inducted into both the Las Vegas Motorcycle Hall of Fame and the Sturgis Museum's Hall of Fame in 2018, and in 2022 she was recognized as one of the Top 100 Women in Powersports by DealerNews.