EICMA 2017 Sets Attendance Record

The International Bicycle and Motorcycle Show (EICMA) announced that compared to the 2015 edition (comparison over two years)public attendance increased by +24%, a double-digit increase due in part to more than 150 innovations and world premieres presented at the show this year.

There was also a significant increase in the number of exhibitors, counting both direct and indirect, which numbered 1,713, up +20% compared to 2015, from 42 countries.vNo less than 61% of the exhibiting companies came from abroad. This is also was an increase of +15%. Participation by trade professionals recorded an important double-digit increase of foreign professionals (+28%).

“The International Bicycle and Motorcycle Show is confirmed as the most important event in the world for the whole industrial chain of two wheels,” said Antonello Montante, president of EICMA S.p.A. “An appointment that cannot be missed, a new model characterized, today, by a strong international connotation. The records of this 75th edition make it the best in recent decades from all points of view: the number of exhibitors, the surface area occupied, the attendance by professionals and the public. The Show confirms Milan as the World Capital of the two-wheels. A model that is synonymous with excellence, Italian know-how and which today is a reality and a great asset for the whole country.”