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Custom Chrome Names Gerry Bruce VP of Operations

Custom Chrome has promoted Gerry Bruce to the position of vice president of operations.

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Custom Chrome has promoted Gerry Bruce to the position of vice president of operations.

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In this new role, Bruce will report to the new president and CEO, K.C.
Cho, and will provide overall direction and guidance to the operational
activities of the organization, as well as day-to-day leadership and
management to all company operations functions.

Bruce will be responsible for the directors and managers of logistics,
purchasing, sales and marketing. He will be based in Morgan Hill, Calif.

The news comes about two weeks after the resignation of former president and CEO Holger Mohr.

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