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7 Reasons Why You Should Be In Orlando This October

Since its inception in 2013, the American International Motorcycle Expo has turned the concept of what an annual industry trade show should be upside down.

The Friends of Steve McQueen Show

There are countless charity events, custom bike shows and rallies crowding the calendar, but there are a couple must-see shows for us.

A Sportier Spyder: BRP Busts Out the F3, Reaches Out to New Customers

Street-going snowmobile? Road-bound PWC? It is not a motorcycle and it is not a car, but to more than 100,000 owners, the Can-Am Spyder is a blast.

Honda’s Simple Change Could Be Disastrous

Imagine, if you will, that you purchase a new car, and the turn signal stalk is on the right side of the wheel, and the horn button is on the dash, mixed in among the radio and A/C controls.

Sudco Profile

If a customer came into your shop looking for a carb kit, say for an Ironhead Sportster or older Honda CB, where would you go for it? If you’re like most of us, only one name comes to mind.

Skagit Powersports Owners Put Innovative Retail Concepts Into Place

Gary Lawyer, Bill Cameron and Pete Bangs bought Skagit Powersports in 1992, and soon started putting their innovative retail concepts into place.

Creating an Easier and More Efficient Sales Department

Technology is fundamentally changing what we do and how we do it. Just look at book buyers.

What Kind of Engine Oil Should I Use? Tech Line Questions Answered

Whenever we get that question on the S&S tech line, we know we’re in for a long conversation.

Creating Killer Dealership Events

Attracting new customers to your dealership is an important part of doing business.

Specialty Tools: The Right Tools Make for Correct Repairs

A knowledgeable home mechanic or professional technician can carry out the majority of their work with basic hand tools.

Service Dept. Sales: Servicing the Second Sale

Most customers have more than one machine in their garage. It’s an obsession.

Conducting ‘Stay’ Interviews Instead of Job Interviews for Powersports Dealers

We have all heard of job interviews and some of us have even suffered through an exit interview or two, but have you ever heard of a “stay” interview?