Shop Talk: 21st Century Selling

If you want a different outcome in anything, you have to make changes. If you want to increase sales, you have to change the way you sell.

Vespa Brooklyn / Vespa Manhattan

The two New York City Piaggio Group stores opened due to the owner discovering a need — a way to get around New York City despite congestion — and figuring out a way to fill it — Vespa scooters.

Sink or Swim? Watercraft Coverage is Here to Keep You Afloat

Personalized watercraft coverage can keep your clients afloat if they find themselves in a sink-or-swim situation.

Progressive International Motorcycle Show: Revving Up Consumer Interest Before Q2

Events like the Progressive International Motorcycle Show are aimed at getting the general public to think about getting back on the road, dirt, mud, sand or water.

Installing UTV Winches

Regardless of the reason, whether it be to lift a plow, pull downed timber or to pull out a stuck riding buddy, adding a winch is one of the most requested modifications off-road dealers get.

WPS Stays On The Gas in Boise and California

Shoemaker said that the past three years have been good for the company, as they’ve gone against the overall industry trend and increased sales every year for the past three. This year looks to be more of the same.

Customer Service: Do They Know Everything?

Jennifer wants to buy a scooter – but she doesn’t know what she doesn’t know.

Apparel Pro: Eyewear

A thin barrier of glass or plastic can save your customers’ eyes from significant damage from wind, dirt, dust, mud and anything nature decides to throw at them.

F&I: Vehicle Leasing Made Easy

The concept of leasing is fairly simple, yet many consumers don’t completely understand.