Are You Still in Love with Your Job?

If the honeymoon is over, and the job you once loved has turned into a daily drudgery, it may be time to reassess your plans for the road ahead.

How Much Is Downtime Costing Your Shop?

We’ll be comparing June data from a good-performing metric 20-group with the national norm (NN) numbers and the averages for the Top 5 dealers for this group in each category. We provide some of the key total store metrics as a point of reference for the service numbers. Total store gross margins have continued to

V-Twins Buck Downward Trend In Used Unit Values

What has been happening within the motorcycle and powersports market during the past month? Prices in the powersports market have peaked for the year. The normal high point for motorcycle and powersports pricing usually occurs around July 4 — before that, prices generally rise. After that, they begin to decline as dealers sell off their

Engine Removal and Installation

Cyclepedia.com offers advice on how to make the engine removal and installation processes as smooth as possible.

Ask Your Customers Smarter Questions

Johnny Carson was and remains one of my favorite entertainers ever. In my mind, the man who redefined late-night television ranks right up there with Jimmy Page. Apparently, I’m not alone, as countless clips from The Tonight Show still generate thousands of views on YouTube every year. That’s why I’m both surprised and disappointed that

Search Engine Optimization Made Easy

Optimizing a website is not a one-time deal; it’s a continuous process that you must commit to doing on a quarterly basis, especially if you want to maintain or improve your current search engine ranking. SEO should be a high priority line item in your marketing budget, and you should never put it off until later.

Don’t Be The F&I Guy

The customer’s perception of your F&I guy can be a tough obstacle to overcome. Read on for some pointers on how to transform your finance department’s image.

Secondary Season Service Sales Strategies

The prime selling season has passed, but that doesn’t mean your attention to great service should expire, too.

QuadSki Looking To Build Momentum Into 2014

The Gibbs Sports Amphibians QuadSki, a vehicle that once seemed more like a prop for a James Bond movie than a real production unit, continues to defy expectations. Part ATV and part PWC, the versatile crossover powered by a 1.3-liter BMW engine can transition from land to water in a matter of seconds and achieve

Destination Dealership: Tejas Motorsports

From its freshly baked cookies for customers to a thriving partnership with a local ATV park, this Highlands, Texas-based dealership offers an enthusiasm that’s extremely contagious.

What Makes Motorcycle Gear Good And Worth Selling?

A lot of work goes into creating high-quality motorcycle apparel. Read on to discover the intricacies of armor and leather and everything in between.