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Booth Duty: Exhibitors Display Innovation That Keeps Brick And Mortar Dealers Competitive

With nearly 500 exhibitors already committed to the third annual American International Motorcycle Expo this October, there will be a bevy of new products and interactive opportunities for attendees to see and experience for virtually every aspect of the powersports marketplace.

Black Hills Harley-Davidson Motorcycle Shop

The Black Hills of South Dakota are known to riders of every stripe and style, no matter what brand of bike they ride.

Understanding Apparel Construction Techniques

In April of this year Motorcycle Industry Council members launched Gear Up Every Ride, a new initiative encouraging motorcyclists to wear proper riding apparel. The initiative is good for riders and no doubt good for the industry.

July Buyers Market

As we dive deeper into the summer season the powersports market has officially transitioned into its seasonal adjustment in Average Wholesale Prices (AWP).

The Art of War: Your Dealership Against The Internet

Little is known about Sun Tzu, a mysterious person who lived in China 2,000 years ago, but the book he wrote, “The Art of War,” is still being studied by military strategists and business people.

The X-Factor: ‘KTM Killer’ Highlights Early Release 2016 Models From Yamaha

Late this month, Yamaha dealers will begin getting delivery of the 2016 YZ250X, the first 2-stroke woods racer Yamaha has offered its dealers since the mid-1990s.

7 Reasons Why You Should Be In Orlando This October

Since its inception in 2013, the American International Motorcycle Expo has turned the concept of what an annual industry trade show should be upside down.

The Friends of Steve McQueen Show

There are countless charity events, custom bike shows and rallies crowding the calendar, but there are a couple must-see shows for us.

A Sportier Spyder: BRP Busts Out the F3, Reaches Out to New Customers

Street-going snowmobile? Road-bound PWC? It is not a motorcycle and it is not a car, but to more than 100,000 owners, the Can-Am Spyder is a blast.

Honda’s Simple Change Could Be Disastrous

Imagine, if you will, that you purchase a new car, and the turn signal stalk is on the right side of the wheel, and the horn button is on the dash, mixed in among the radio and A/C controls.

Sudco Profile

If a customer came into your shop looking for a carb kit, say for an Ironhead Sportster or older Honda CB, where would you go for it? If you’re like most of us, only one name comes to mind.

Skagit Powersports Owners Put Innovative Retail Concepts Into Place

Gary Lawyer, Bill Cameron and Pete Bangs bought Skagit Powersports in 1992, and soon started putting their innovative retail concepts into place.