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New Man, Women Riders and a Texas Rodeo

If you look over to your right, you’ll notice something different at the top of that column. Sean Donohue has been named publisher of this fine publication. When you work hard for years and are a team player, sometimes you get rewarded. And as much as I dislike corporate cliches, in this case we’ll let

Organic Retailing

Time To Get Dirty!

Reflecting On Spring As We Shift To Summer

Spring is officially over for the wholesale powersports market. After last year’s lackluster spring and sprinkle of summer demand, spring 2014 reflected fresh optimism and better inventory management by powersports dealers. June’s results illustrate the start of the natural decline that is felt each summer as consumer behavior shifts from buying in the spring to

June Year-Over-Year Comparison

In our June year-over-year (YOY) comparison total store sales (Chart 1) were up around 10 percent for both the group and National Norm (NN) dealers. This is a very good sign. Total store gross margins declined slightly, indicating dealers were probably discounting product since expenses were not showing significant increases. Net Operating Profit was fairly

Becoming a Problem Solver

Becoming a Problem Solver What kind of reputation is your business establishing?

Online Reputation Jumpstart Guide

Three Easy Steps to Safeguard Your Online Reputation

What You Don’t Know Could Hurt You

Staying on top of legal requirements is an almost impossible task.

Community as a Way of Creating Sales

BMW Motorcycles of Ventura County

The Brotherhood of Bikers

One of the things that makes this industry so special is the brotherhood that is prevalent among fellow bikers – whether you are a moto dude, cruiser guy or scooter girl – we all stick together and help each other out when the chips are down. Can you imagine if corporate America acted with these

Holding the Line: The Month of May Showed Strong Demand

The powersports market has held strong this year as spring comes to a close. This time last year we saw the seasonal decline in Average Wholesale Price (AWP) begin in May across the majority of product categories, with an abrupt drop in all categories last June.

Accessorizing the Adventure Rider

Adventure motorcycling is bigger than ever. Whether it’s local trail riders or those riders wanting to escape the shackles of civilization for a weekend or longer, getting off the beaten path on a motorcycle just keeps getting more and more popular. Because of the extreme variety of places one can ride a dual sport motorcycle,

The Absolutes of Parts Department Discounting

Make It Easy For The Customer and Your Staff