Automatic Distributors is welcoming Scott USA as the latest addition to the Automatic brand portfolio. This new distribution agreement creates a new opportunity for Automatic to enhance its line of action-sports eyewear and grips, and it unlocks Scott’s expansive product catalog to Automatic’s vast coast-to-coast dealer network.
Beginning in 1958 as a ski pole manufacturer, Scott USA, the now iconic action-sports company, has grown in fame to become one of the most worn off-road goggle brands in the industry. It entered the motocross market in 1970 and has continued to build innovative, high-performance and quality products loved around the world. Every product emphasizes the company’s mission: “Innovate-Technology-Design,” and “No Shortcuts.”
“Scott is the pinnacle of combining innovation and technology to create some of the best sports products in the world. Our purpose at Automatic is focused on these same principles to enhance the dealer experience and increase their ability to serve powersports enthusiasts everywhere,” said Jeff Graham, Automatic Distributors president, about the new deal.