Tax Man Blame Game
Look within yourself to find the blame.
Customer Non-Retention
Telephone skills are vital to pleasing today’s customers.
Dealing With the Inevitable
Getting Robbed Is Not the End of the World
Volume Dealer?
Bill takes on the pros and cons of big box sales strategies.
Advertising Within A Budget
Peppy and cheap advertising strategies.
I’m a Dealer! Now What?
Making the decisions that’ll make your business.
My Best Interests
Bill makes the case for why dealers need to be their own advocates.
Every day is New Year’s Day
Like New Year’s Eve evoking resolutions, our economic discomfort has awakened many dealers to the need for a crash-diet.
Bear With Me …
If we properly project a fun atmosphere when our customers are shopping, they are more likely to have a positive experience and keep coming back for more.
Panic Is Dead
Business owners and managers become better suited at handling adversity over time, gaining the ability to listen to customers’ problems and respond with better solutions. This deadened sense of panic is, perhaps, the most important step in the development of any business owner/manager.
Forget First Impressions
Underneath the dirt and grime a seemingly less-than-wealthy store browser can potentially be a repeat customer with a shared passion – anything with a motor.
Old Or Out Of Shape?
As seldom as Bill rides hard-core off-road anymore, showing off his rusty skills tends to lead to problems.