Shifting Gears: Printing All The News That Fits
Charging ahead! AMA Hall of Famer and former VP of global marketing for Zero Motorcycles, industry veteran Scot Harden is now chief marketing officer for GasGas Motorcycles and Torrot electric products. Harden reports to Torrot CEO/Founder Ivan Contreras and is responsible for all North American sales and marketing efforts, including dealer development for GasGas enduro
Yamaha’s 2017 All-Star Line-Up
Taking a page from Major League Baseball, Yamaha is busting out its All-Star line-up for 2017 in July.
Printing All The News That Fits
Company employees who are retiring or beginning new jobs in the motorcycle and powersports industry.
Malcolm Smith: Motorcycle Dealer Turned Superstar
[dropcap]F[/dropcap]ans of the seminal motorcycle movie On Any Sunday know what the legendary Malcolm Smith is up to on any Sunday, but what about the rest of the week? The iconic motorcycle dealer-turned superstar still puts the hours in at his dealership, still heads up the El Oasis orphanage in Mexico via the Malcolm Smith
Shifting Gears: Following the Movers and Shakers in the Powersports Industry
Cat is out of the bag! Erik Nelson was promoted to VP and general manager of Arctic Cat’s snowmobile division and international sales, effective immediately. Patricia Jones also joins the company as chief human resources officer. Nelson succeeds Brad Darling and Jones succeeds William Nee, both of whom are pursuing other opportunities. “We are pleased
Motorcycle Helmet Market in the U.S.
Looking for some easy money? With a little product knowledge and some basic sales techniques, you can transform an underperforming section of your dealership into the leading profit center that it should be! The margin is better, the floorspace requirements are minimal compared to unit sales and the buy in is a lot less… so
ATV/UTV Market Overview
Opportunity is Knocking [dropcap]T[/dropcap]he final 2015 sales numbers have just been tabulated by the Motorcycle Industry Council (MIC) and the result is… drum roll please… FLAT. Okay, no real surprise to the dealers in the trenches. At just under 730,000 units the grand total of motorcycle and ATV sales combined was actually up 2.2% over
Shifting Gears: February 2016
[dropcap]T[/dropcap]he portable jump-starter and rechargeable battery pack experts Weego continue to charge into the powersports market, hiring industry veteran Jon Kluiter. As the company’s new channel sales manager, Kluiter will handle business development and sales management for the marine, automotive, powersports and industrial channels, plus all international business. He is Weego’s third major addition to
Can-Am: Creating A Market
Crashing The Party At Can-Am’s F3 Launch Can-Am recognizes that a significant number of its buyers are not motorcyclists adding a wheel, but outdoor-adventure people subtracting a wheel, and looking for an open-air experience. The F3 can be a sedate, stable touring platform that just plain won’t fall over, or it can be ridden in
Printing All The News That Fits
The motorcycle and powersports industry has kicked off 2016, and the movers and shakers haven’t slowed down. See the latest here.
Shifting Gears – November 2015
Michael Lock is the new CEO for AMA Pro Racing. After serving as a strategic business consultant during the 2015 flat track racing season, the board decided to bring him onboard full time.
Chris ‘Short’ Blankenship’s Memory Races On
Final Ride On Earth But Still Riding Hard In Heaven [dropcap]A[/dropcap]lthough August marked the 1-year anniversary of Chris Blankenship’s passing, his memory rides on! From local kids tuning up for Loretta Lynns to top level pros like his buddy Kevin Windham, Chris “Short” Blankenship touched many in the motocross community before his untimely passing in
