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Victory Lets the Sparks Fly

The two new concepts from Victory include the “Ignition,” which was unveiled at EICMA in November, and the “Combustion,” which was recently unveiled in New York. The two bikes offer a whole new take on a what a modern muscle bike could be.

MOTO-D Becomes Exclusive North American Distributor for Bonamici Racing Italy

MOTO-D has become the exclusive North American Distributor for Bonamici Racing Italy, a move that expands its presence in premium motorcycle hard parts featuring Engine Case Covers, Rearset Kits, and Lever Guards.

P3 Composites Suzuki RMZ Product Line

P3 Composites has announced the addition of carbon fiber composite protection parts for the Suzuki RMZ 250 & 450. P3 Carbon Fiber Skid Plates are constructed from a race­proven combination of carbon fiber, heavy­duty Kevlar and biaxial fiberglass for frame and motor protection.

Cycle Gear Reportedly Acquiring Revzilla

Philadelphia-based motorcycle gear retailer Revzilla is reportedly on the verge of being acquired by Cycle Gear, a national chain based in California, for a value between $400-500 million.

MotoSports Distributing USA Announces Exclusive Distribution for Fieldsheer and MobileWarming

MotoSports Distributing USA has announced that it has assumed exclusive distribution for both the Fieldsheer and Mobile Warming (Powersports) brands, effective immediately.

HardDrive V-Twin Products and Jesse Rooke Form Alliance

HardDrive American V-twin Products and Jesse Rooke have announced the formation of an alliance that will see the bike builder serve as HardDrive’s creative ambassador for the foreseeable future.

Metzeler Unveils “Fast Fifty” Tire Promotion

Metzeler has announced a special, limited-time promotion that provides motorcycle enthusiasts the opportunity to receive a $50 prepaid VISA card. The offer is valid for qualifying Metzeler non-race, non-motocross motorcycle tires purchased as a set (a front and a rear), in any combination, from participating Metzeler dealers nationwide.

SSV Works MRB2 Bluetooth Media Receiver

SSV Works’ MRB2 is a compact and advanced high-function Bluetooth Media Receiver. Backed by thousands of hours of off-road R&D, SSV Works has created a brand-new way to seamlessly control Bluetooth audio streaming and auxiliary input without a fragile stereo head unit.

SSV Works UTV Audio Solutions

SSV Works now offers mobile audio installers OEM quality speaker and subwoofer integration solutions for powersports vehicles. SSV Works molded fiberglass speaker enclosures are vehicle specific and the speaker pods are available unloaded providing unique, time-saving and cost effective solutions for custom audio installs.

Big Bike Parts Hopnel Backrest Organizer

Add convenient storage to your backrest in a snap with Hopnel’s new Backrest Organizer. This dual pocket organizer attaches to the existing snaps as found on backrests from Big Bike Parts’ Hopnel and Show Chrome Accessories for the GL1500 / GL1800 Goldwing and Can-Am Spyder.

DragonFire EVO Harness

The EVO Harness By DragonFire is the first truly engineered off-road restraints that revolutionized the way people think about protection. From the fully adjustable sternum strap to the micro-suede collar trim and plush padding of the hip straps, this is the evolution of harness technology.

SheADV Launches a Resource for Women Riders

An all-new resource for women in adventure motorcycling has been launched under the name SheADV. It will be a resource for women riders to share, learn, and plan future adventures. The current SheADV program includes events, a website, and social media channels.