2023 Motorcycle Trends Part 2: EVs and Emerging Technology

These trends are growing — no doubt about it.

electric motorcycle, charging, EV, EVs, electric vehicle
2023 Motorcycle Trends Part 1: New Bikes and Redesigned Classics

Plus some predictions about which models manufacturers will be developing more of.

2023, new year, road
Gift Ideas for Riders

Help your customers find the right gifts this season.

gift, motorcycle, Santa hat
Safety Systems in Modern Motorcycles

Racing has paved the way for new rider aids in consumer bikes.

motorcycle, concept, sports bike, safety systems
The Resurgence of Retro Styling

Many bikes today pull at consumers’ nostalgic heartstrings — but offer all kinds of modern tech.

Yamaha XSR900
Be a Leader, Not a Boss in Your Service Department

A real leader will exhibit strengths in three areas: transparency, trust and respect.

leadership, leader, manager
4 Customer Pain Points: When Is It Time to Upgrade?

If customers are suffering from one of these issues, help them reach the next level of riding.

upgrade, motorcycle, trike, balance bike
How to Sell Gear to Seasoned Riders

Unlike with new riders, price probably isn’t the object.

motorcyclist, gear, helmet, suit
How to Sell Gear to New Riders

Put yourself in the customer’s mindset and ask some questions.

motorcycle, helmets, dealership, store, shopping, new rider, gear
Sharpen Your Riding Skills Part 1: Trust the Machine

Share these tips with new riders.

motorcycle, rider, cones, practice
Pre-Season Motorcycle Maintenance Checklist

After sitting all winter, bikes need an inspection before hitting the road.

motorcycle maintenance
Pre-Season Riding Gear Checklist

Depending on the condition of your gear, it could be time to replace it..

motorcycle gear, jacket, helmet, gloves