Arizona Businesses Unite to Make Change on Roadways

Arizona Motorcycle Safety & Awareness Foundation created the first and only program of its kind in the United States to offer discounted training for motorcyclists while promoting a “Share the Road” campaign to reduce distracted driving.

Last year alone, there were more than 3,100 crashes and fatalities on Arizona roads. And, with people from the west coast moving to the state in droves, ever-increasing challenges continue to emerge…especially with regard to the number of crashes and fatalities statewide. However, one organization – Arizona Motorcycle Safety & Awareness Foundation (AMSAF–created the first and only program of its kind in the United States to offer discounted training for motorcyclists while promoting a “Share the Road” campaign to reduce distracted driving.

According to Mick Degn executive director for AMSAF, a multitude of corporations, state leaders, small businesses and non-profits, have joined AMSAF to turn the tide on Arizona’s statistics and to encourage positive outcomes. 

“Share the Road is a statewide public awareness effort aimed at focusing Arizona motorists on the critical need to be undistracted when driving and to provide scholarships, statewide, to train motorcyclists how to ride more defensively,” said Degn. “This multi-pronged movement, which is geared to reduce the number of rider and driver crashes and fatalities on Arizona roads, is supported and promoted by the Arizona governor, the Governor’s Office of Highway Safety (AZGOHS), AMSAF, Dignity Health (Chandler Regional Medical Center), Arizona Trauma Association, Law Tigers, RideNow, Rosenbluth Family Charitable Foundation and other interested businesses and organizations.”

AMSAF, which celebrates its 10-year anniversary this year, developed its distinctive program concept in 2011. Initially, AMSAF focused on creating a reduced cost motorcycle training effort for first-time riders and for those with years of experience who need to hone their abilities and receive an endorsement. The goal? To give riders the skills they need to ride safely and defensively. In addition to its scholarship and reduce driving leadership efforts, AMSAF worked with Arizona and major business to develop and promote a helmet assistance program that will help individuals garner a quality DOT full face or modular helmet.

In January 2021, the State of Arizona implemented a hands-off law to penalize people using cell phones. And, because riders and drivers share the state’s roadways equally, AMSAF has expanded its reach to include the rampant problem known as distracted driving. AMSAF’s unique role model program continues to expand awareness with the long-term goal of reducing distracted driving and providing reduced cost motorcycle training.

AMSAF’s mission is to promote safety and awareness and reduce crashes and fatalities. The organization is located in Peoria, AZ.


You May Also Like

BIRTH OF THE BEAST 4.0: Engineering the 2024 KTM 1390 SUPER DUKE R

Go behind the scenes to see the conception and development of this new bike.


KTM is proud to release "BIRTH OF THE BEAST 4.0": an in-depth look at the conception and development of the new, 2024 KTM 1390 SUPER DUKE R. Go behind the scenes in Mattighofen, Austria, to meet the passionate and dedicated engineers whose relentless pursuit of perfection turned dreams into a 1,350cc, 190 pferdestärke reality.

Volcon Releases New Video of First Stag Units at Headquarters

After a final quality check, the first Stag will go to the U.S. Army Corps of Engineers.

Stag UTV
Segway Powersports’ Bets Pay Off at AIMExpo

Segway secured applications for 31 new dealers.

Segway Powersports booth at AIMExpo, media filming presentation
AIMExpo 2024 and the Powersports Industry By the Numbers

MIC released numbers about both AIMExpo attendance and the powersports industry’s value.

AIMEXPO logo 2024
Ryvid Announces Interactive 3-D Parts Catalog for Anthem Electric Motorcycle

A busy February for Ryvid with a unique 3-D parts catalog for owners, a class win in the Rider’s Choice Awards 2024, and participation at AIMExpo.

3-D parts catalog

Other Posts

RumbleOn Appoints Brandy Treadway as Senior Vice President and Chief Legal Officer

Treadway brings over two decades of legal expertise.

Brandy Treadway
Sturgis Motorcycle Museum Announces 2024 Inductees to Hall of Fame

The Hall of Fame Class of 2024 is notable for its deep roots in the culture of motorcycling.

Sturgis Museum and Hall of Fame banquet
New Sponsorship Agreement Between Heidenau Tires and Team Obsolete

Heidenau has been producing tires for classic motorcycle sizes for almost 20 years.

Heidenau tires with classic Benelli race motorcycle
R&G to Protect All-New Rahal Ducati Moto Team

The team makes its maiden appearance at Daytona 200 next month.

R&G crash protection engine cover