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ABUS Expands Distribution, Adding Western Power Sports

ABUS is a German manufacturer and worldwide leader in motorcycle security.

ABUS logo
Bench Racing with Jason Thomas of Western Power Sports

Jason Thomas of WPS on racing and his career.

Jason Thomas of WPS
Western Power Sports Teams with Red Bull

WPS will distribute the energy drink via thousands of dealers nationwide.

WPS, Red Bull logos
Western Power Sports Secures Distribution Partnership with 100%

Spring 2023 collections are now available to WPS dealers.

100% Armega Goggles
Western Power Sports Launches New UTV Windshields

New Open Trail front windshields are the the first in a line with the latest features and applications.

Open Trail, UTV windshields
Automatic Distributors Unlocks 1- to 2-Day Shipping for Western U.S.

The new distribution center is in Sparks, Nevada.

Zapp EV Injects Electric 2-Wheel Performance Into Bicester Heritage Quarter

The brand’s first entry, the i300, is an urban motorcycle incorporating technological and sustainability innovations.

i300, Zapp EV
Motoplex West Chester Announces 2022 Sponsorship

Motoplex West Chest will sponsor MotoAmerica Rider No. 51 Kaleb De Keyrel.

Motoplex West Chester, Kaleb De Keyrel
Arrowhead Engineered Products Acquires Western Power Sports

Synergy of brands, global distribution and financial strength to fuel growth for companies and dealer customers.

Arrowhead, WPS
On the Throttle Ep. 3: Special Guest: Kyle Gills from Western Power Sports

Go around the world with Kawasaki’s eco-friendly goals and Royal Enfield’s expedition to the South Pole.

On the Throttle 3
The Best of Shop Talk: I Went to The Gym Yesterday

Keeping up with your physical fitness has similar characteristics that can relate to your business. As individuals who own dealerships, the same shortcomings that keep us out of the gym for months at a time can also be hurting your business.

HISUN USA Welcomes New Western U.S. Regional Sales Manager & Key Promotion

HISUN Motor Corp., USA welcomes new Western U.S. Regional Sales Manager, JJ Pecsok and announces a key promotion within their Dealer Sales Division.

Fire Power Releases Racing Motor Oils, Including a 100% Synthetic With Racing Ester Performance

Fire Power 10W-40 and 20W-50 Full Synthetic motor oils are fortified with ester and when combined with Fire Power’s Next Generation engine protection technology, offer the best performance and value.

RiDE Rolls on to New York City After Big Western Region Attendance

RiDE, the new hands-on dirt bike and ATV experience, had a successful western run January through March, drawing more than 7,000 registered guests and 3,600 kids, including nearly 1,400 who had the opportunity to ride small dirt bikes and ATVs.

Western Power Sports is Flying High

Western Power Sports is flying high, literally. Starting in 2019 the Boise-based business will become the official and exclusive Power Sports Parts & Accessories Distributor for Monster Energy Supercross, the most competitive and highest-profile motorcycle racing championship in the world.

Giant Loop Adds Western Power Sports to Wholesale Distribution Network

Giant Loop and Western Power Sports share a passion for the outdoors and recreation across a spectrum of vehicle types and platforms, making them an excellent cultural fit, said Harold Olaf Cecil, owner/founder, Giant Loop.