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Stop Asking Questions Customers Can Say No To

“No” is a defense mechanism for customers. Help them feel more at ease with salespeople.

customer, motorcycle, dealership, waiting
FTC Takes Action Against Harley-Davidson and Westinghouse for Illegally Restricting Customers’ Right to Repair

The agency orders require companies to fix warranties, come clean with customers and compete fairly with independent repairers.

Pied Piper PSI: Harley-Davidson Dealerships Ranked No. 1 in 2021 for Responding to Website Customers

To complete the 2021 ILE study, Pied Piper submitted customer inquiries through the individual websites of 6,407 dealerships between July 2020 and March 2021, asking a question about a vehicle in inventory, and providing a customer name, email address and local telephone number.

4 Ways to Attract and Service Customers – 100% Digitally

So much has changed in the world during the past few months. Many dealers and shops have been making the decision whether or not to close their doors temporarily and when to reopen. Join this brief webinar to learn how your dealership can manage its customer journeys digitally —- from initial search to final sale.

How to Reach Customers During the Pandemic

With the necessity of social distancing and the rise of businesses closing to stop the spread of the Coronavirus, powersports dealerships are struggling. As a result, finding alternative ways to reach customers will be a necessity due to the uncertainty of how long the pandemic restrictions will last.

How to Win Customers and Influence Word-of-Mouth

We love to talk about the things we love. Whether it’s our favorite sports team or the new burger place we tried last night, we can’t seem to help ourselves when things delight us. And it’s totally natural. Almost effortless. It doesn’t feel at all like an advertisement to us or the person we’re sharing

Digital Marketing Programs Connect Dealers to Customers

According to Facebook, there are over 2.37 billion monthly active users on their social media platform alone. With the touch of a button, you have the ability to reach your customers and gain new ones. Statistics show that your dealership might already have an active social media page, but are you using social media to

Destination Dealership: Influence from the Track Leads Customers to Spyke’s KTM

“As we expanded, we really focused on what I would want as a racer or the way I felt racers needed to be treated.”

Communication Systems: Keeping Customers Safe

While riders are getting back on the road after a long winter, it is important to remind your customers on ways that they can improve their safety while enjoying the ride.

Harley-Davidson Dealerships Ranked 1st for Responding to Website Customers

The 2019 Pied Piper PSI Internet Lead Effectiveness Industry Study answered the question, “What happens when UTV or motorcycle customers visit a dealer website and inquire about a vehicle?”

Slingshot Dealers to Offer Customers $50 Restaurant Gift Card to Test Drive

For every consumer test drive through May and June, participants will receive a $50 restaurant credit.

Reeling in PWC Customers

After the release of Sea-Doo’s Fish Pro last fall, more and more fishing enthusiasts are looking at personal watercrafts for an easier, more affordable way to hit the water.

WEBINAR: How to Improve Communication With Your Customers

Did you know that 89% of your customers and prospects would rather communicate with you via text message instead of a phone call?

How to Attract and Convert More New Customers in 2019 with Text Messaging

Did you know that 89% of your customers and prospects would rather communicate with you via text message instead of a phone call? The way we communicate with our customers is changing every day, and many of the industries we do business with each day have been using text messaging for years. Attend this free

Top Tips for Motorcycle Customers

We asked the experts at McGraw Powersports for their best advice on avoiding any unforeseen accidents. These are their top tips that will come in clutch for your customers’ full throttle thrills.

Gain the Loyalty of Current Customers to Increase Repeat Sales

Here are a few ways to gain current customer loyalty and increase repeat sales.