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Powersports Associations Expand Government Relations Team

Don Amador will lead efforts in the western states.

Don Amador
Erik Pritchard Steps Down as President, CEO of U.S Powersports Industry Associations

Under Pritchard’s 10-years leadership, these organizations weathered storms and came out stronger.

Erik Pritchard
Delaney, Ralston Join Powersport Associations Leadership Teams

The Motorcycle Industry Council (MIC), Motorcycle Safety Foundation, Specialty Vehicle Institute of America, and the Recreational Off Highway Vehicle Association recently hired Lisa Delaney to lead the associations’ membership division and Eli Ralston to oversee information technology at the organizations. “As the associations continue to expand the services we provide our members, we need strong

Outdoor Associations Partner to Expand Reach and Deliver New Benefits to Members

The mutually beneficial partnership will allow ORR to easily communicate important industry updates and information on behalf of its membership of 33 outdoor associations—and counting— to OWAA’s more than 630 outdoor media members.

Erik Pritchard Named CEO, President of Powersports Trade and Safety Associations

Erik Pritchard has assumed the role of chief executive officer and president of the Motorcycle Industry Council, Specialty Vehicle Institute of America, Motorcycle Safety Foundation and Recreational Off-Highway Vehicle Association of America, as part of the leadership succession plan announced by the respective boards in July 2019.

Powersports Trade and Safety Associations Announce CEO Succession Plan

To insure a successful leadership transition, the first phase of the CEO succession plan was initiated in late 2017 when Pritchard was promoted to president of SVIA and ROHVA, respectively, and assumed those roles from Buche, who continued as CEO.

Powersports Associations Praise Order to Expand Recreation on Public Lands

The powersports industry is praising an order, signed by U.S. Secretary of the Interior Ryan Zinke, that directs bureaus within the Interior Department to create plans that develop or expand recreational opportunities on public lands.

Powersports Associations Hire Berger as Associate General Counsel

Attorney Alexander Berger has been hired as the new associate general counsel for the Motorcycle Industry Council, the Specialty Vehicle Institute of America, the Recreational Off-Highway Vehicle Association, and the Motorcycle Safety Foundation.

MIC, MSF, SVIA, ROHVA Appoint Interim Leadership

Scott Schloegel has been named acting president and CEO.

MIC, MSF, SVIA, ROHVA logos
ROHVA and SVIA Off-Highway Safety Videos Available Now on MOTOTV

These 30- and 60-second safety videos provide safety tips, encouragement to find the right gear, where to find training and emphasize its importance. 

ROHVA, SVIA
The Lincoln Highway Leads to Las Vegas in ‘The Road to AAPEX’ Season Two

Another automotive adventure is about to unfold as Babcox Media presents “The Road to AAPEX Season Two, The Lincoln Highway.” This year, the spotlight shines on the remarkable 2002 Lincoln Blackwood as it travels on a historic journey along the iconic Lincoln Highway – the first transcontinental highway in the United States, running coast-to-coast, designed

Yamaha Dedicates Funds to Restore Trails Damaged by Wildfires

Outdoor Access Initiative’s Q3 grants support trail building, rehabilitation, maintenance and more.

Yamaha Outdoor Access Initiative
Yamaha Honors 14 Years and $5 Million in Outdoor Access Initiative Grants

Employees joined The Great Outdoors Fund and grant recipient for Georgia trail-rehabilitation project.

Yamaha Outdoor Access Initiative
Yamaha OAI and RRC Partner for Public Land Awareness, Stewardship

Yamaha Motor Corp., USA, recently announced that their Outdoor Access Initiative (OAI) and the Recreate Responsibly Coalition (RRC) have teamed up to spread awareness of the need for land stewardship among all types of visitors to public lands. By promoting responsible recreation practices and the safe and sustainable use of trails, the partnership works to

RIDE COMMAND Hits One Million Miles of Off-Road, Snowmobile Trails

RIDE COMMAND is Polaris’ interactive digital platform that gives off-road vehicle and snowmobile riders the ability to find trails, plan routes, track rides, share experiences and build community.

Motorcycle Industry Leader Joins Women Riders Now as Director of Rider Outreach

Women Riders Now appointed longtime moto enthusiast, Motorcycle Safety Foundation RiderCoach and American Motorcyclist Association leader, Maggie McNally, as director of rider outreach.