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Business Management

2019 Powersports Industry Profile

For the past seven years, we have surveyed a representative sample of dealers to find answers to key questions about your businesses, covering topics that range from shop operations, staffing and supply to online presence, marketing strategies and industry concerns.

MPN Staff Writers
By MPN Staff Writers
If a powersports dealer cares about it, MPN covers it.
Published:

For the past seven years, we have surveyed a representative sample of dealers to find answers to key questions about your businesses, covering topics that range from shop operations, staffing and supply to online presence, marketing strategies and industry concerns. A big thanks to all who completed the survey this year. Our goal is to provide you with some insight to plan ahead. 

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To view the Industry Profile, click here.

*Note the trend indicators below show how a stat compared to the previous year.  (Survey methodology is 95% C.I. at 7% margin of error)

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Elevating Your Sales Game Through Parts Packaging

Breaking down the art and science of a well-designed, customer-focused, profit-friendly parts package.

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Maggie Stevens brings 10-plus years of powersports experience to the table. She is celebrated as a 2023 Spark Award winner and is always up for strategic thinking and problem-solving. Maggie is parts manager for ARS Powersports in Okeechobee, Florida.
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Good parts managers are a rare breed. We are among the few who enjoy flipping through paper catalogs and covering them with notes. We love seeing how other companies merchandise shelves. We are always absorbing different sales techniques and wondering if we could use them too.

In that vein, when it comes to continuing to boost our numbers post-COVID, I have a few strategies for you to try. It might sound odd, but not everyone can remember that most winches need a winch mount. Or that certain winches require a hidden harness stored at the bottom of a book (hello, Can-Am). Or that Honda has split its winch harness between the winch and the mount. If you don't want service techs to hate you, you need to order both part numbers or else face their wrath.

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