Tread Lightly! Announces New Membership Incentive

The national nonprofit Tread Lightly! and its partners Bass Pro Shops and Arctic Cat announced a new program designed to advance stewardship of the outdoors by growing Tread Lightly!’s member base. Individuals who join or renew their membership between now and September 30, 2015 will be automatically entered into a drawing for a chance to win an Arctic Cat 2015 Wildcat Trail XT side by side and high-value Bass Pro Shops gift cards.

Those who join or renew their Tread Lightly! membership at higher levels can increase their chances of winning an Arctic Cat Wildcat Trail XT side by side or a $1,000, a $500 or a $250 Bass Pro Shops gift card by receiving more entries into the drawing.

$25 Membership Level: 1 Entry
$50 Membership Level: 3 Entries
$100 Membership Level: 10 Entries

Additionally, participants who visit a Bass Pro Shops store can join using a specially-marked form to earn double the automatic entries in the drawing. Winners will be announced on October 15, 2015.

“Membership in Tread Lightly! is an excellent way to help protect the great outdoors and our access to enjoy it,” said Lori McCullough, Tread Lightly!’s executive director. “We’re thrilled that Bass Pro Shops and Arctic Cat are offering such an exciting incentive for people to raise their level of good stewardship.”

Ninety percent of funds Tread Lightly! raises go directly to supporting its on-the-ground initiatives, including an expansive library of educational materials comprehensive public awareness campaigns, educational volunteer training, and Restoration for Recreation projects. Its work encompasses nearly every form of outdoor recreation.

To join now, visit JoinTreadLightly.org. To find a Bass Pro Shops store visit http://www.basspro.com/stores.

Grand prize winner is responsible for pickup from his/her nearest Bass Pro Shop. Although a membership donation is strongly encouraged, there is no purchase necessary to enter the drawing. Go to treadlightly.org/basspro-drawing-rules for official rules.

The Sturgis Motorcycle Museum and Hall of Fame recently named Marilyn Stemp and Steve Piehl to its board of directors.

Stemp is a pioneering figure in the motorcycle industry, founding IronWorks Magazine with her late husband, Dennis, and becoming the first female editor of a nationally circulated, mainstream motorcycle magazine. She also revived their trade magazine, Iron Trader News; edits the monthly Kiwi Indian News; contributes to several powersports media outlets; and is the founding editor of Sturgis Rider Daily. Stemp is a noted editor and writer of several motorcycle-focused books. Her consistent support for charitable efforts in the industry include the annual Biker Belles Celebration, Las Vegas BikeFest and as campaign chair for the Sturgis Motorcycle Museum’s development plan in 2014. She co-founded the Flying Piston charity events taking place in Daytona and Sturgis each year and is a National Ambassador for All Kids Bike. Stemp was inducted into both the Las Vegas Motorcycle Hall of Fame and the Sturgis Museum's Hall of Fame in 2018, and in 2022 she was recognized as one of the Top 100 Women in Powersports by DealerNews.