EVS Sports has announced it has added Tim Richards to the EVS Team of Brand Managers. Tim comes to EVS with an extensive background in the motorsports industry, most recently having worked as the West Coast Representative for MTA Distributing. In this new role, Tim will provide sales and marketing support to EVS dealers in the California region. He will work as an EVS advocate for consumers, dealers, distributor reps and the industry as a whole.

Through his position with MTA, Tim has become very knowledgeable with the EVS line of products. His first-hand experience will no doubt prove to be invaluable as he begins his new role with EVS Sports. Prior to his time at MTA, Tim spent more than 10 years as the parts manager for Prime Performance Motorsports. Tim’s understanding of sales, marketing and customer service will be a welcome addition to the EVS Team.

“I am extremely excited to be a part of the EVS team,” Tim said. “The support they have provided me so far has been amazing; I truly feel this is where I was meant to be!” Todd Lentz, Director of Global Sales and Marketing at EVS echoed those thoughts saying, “We are thrilled to have Tim joining the EVS Team. His skillset in combination with his familiarity with the EVS product line is invaluable. Tim gives us an active presence for our dealers in California, an area that is so crucial in the moto industry.”