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CFMOTO USA Names Director of Marketing

CFMOTO USA has announced that industry veteran John Tranby has joined the company as director of marketing. This new position was created to utilize Tranby’s industry knowledge to better support and develop the CFMOTO dealer and customer experience.

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CFMOTO USA has announced that industry veteran John Tranby has joined the company as director of marketing. This new position was created to utilize Tranby’s industry knowledge to better support and develop the CFMOTO dealer and customer experience.

Tranby comes to the new role with over 20 years of experience working in the power sport industry and supporting dealer networks, most recently with Arctic Cat as director of Marketing.

“It’s well known in the industry that CFMOTO has exciting great quality product and an unmatched price-value equation,” said Tranby. “With the addition of a few new product segments coming in the 2017 model year CFMOTO is going to be a serious player in the US market and that will be fun to be part of.”

Tranby holds a Bachelor of Business Administration with an emphasis in Marketing from the University of Minnesota, Duluth.

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