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Dealership Superstar
Sales & Marketing
Branded Email Newsletters
January 26, 2012
By Jaimie Spaulding
Communicating on a regular basis with current and potential clients is important for any business. Email marketing allows you to connect easily with y...
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»
2012 Goal-Setting
January 20, 2012
By Steve Jones
As you digest your dealership’s year-end results, you should be developing your goal plans for the coming year. Following these proven SMART goal-sett...
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»
Retain Customers Through Connected Contact
January 19, 2012
By Neil Frame
Neil Frame of Channel Ideas makes his MPN web debut with his recommendations on connected customer contact.
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»
Achieve Exponential Growth in 2012
January 12, 2012
By Mark Rodgers
Mark Rodgers' 50-minute Webinar arms you with the skills to experience exponential growth in 2012. Forget the tired old approach of resolutions. Mark'...
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»
Marketing Strategy: Planning for 2012
December 12, 2011
By Jaimie Spaulding
How do you know what form of advertising should receive the majority of your marketing budget? How do you know if an ad is bringing traffic into your ...
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»
If I Were a Dealer …
November 8, 2011
By Heather Blessington
MPN's online marketing guru steps into the shoes of a dealer and shares her outlook on managed success — online and in your brick and mortar store.
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»
Six Strategies Motorcycle Retailers Can Use to Make the Slow Season Fast
November 8, 2011
By Mark Rodgers
Staying busy during the seasonal slump.
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»
Top Tips to Prepare for the 2012 Selling Season
November 8, 2011
By Steve Jones
As you prepare to embark on the 2012 selling season, let's take a look back on some of the top tips and quips we've shared in the Best Operators Club ...
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»
Using Online Coupons for Your Motorcycle Dealership
October 7, 2011
By Colleen Brousil
Take Advantage of Online Coupon Sites to Garner New Customers
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»
Values See Larger than Usual Seasonal Dip
October 4, 2011
By Ricky Beggs
Last month we mentioned the impact of the negative economic news on the powersports market. This month brings more of the same.
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»
Best Practices for the New Unit Sales Department
October 4, 2011
By Steve Jones
Don't overlook the basics.
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»
Seven Indispensable Sales Questions
October 4, 2011
By Mark Rodgers
When the customer is talking, you are selling!
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»
Time to Take on Twitter
October 4, 2011
By Peggy Olson
Just about every dealer has a Facebook business page, but I rarely see dealers offer Twitter as a social media channel. If you have Facebook, you migh...
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»
PWC: What's New For 2012?
October 3, 2011
By Jeff Hemmel
Two out of the three major OEMs have already introduced their 2012 personal watercraft lineups, and the results continue to push the PWC market forwar...
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»
Nine Sure-Fire Ways to Get Your Prospects to Respond
August 30, 2011
By Mark Rodgers
The following are some ideas to help you get a better response rate with your current customers and your prospective buyers.
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»
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