AIMExpo Keynote: How Our Industry Can Create New Consumers Instead of Fighting for the Same Ones
Renowned economist David Savlowitz shares “blue ocean” strategies.
E-Z-GO Partners with Rollick to Build Deeper Connection with Consumers
It becomes the first recreational vehicle manufacturer to integrate Rollick’s digital retailing solution on its websites.
Polaris Slingshot to Offer Consumers 350,000 Reasons to ‘Treat Yourself’ This Holiday Season
Polaris’ new holiday promotion targets consumers who are looking to take the time to “Treat Yourself” with the ultimate gift of self-expression; riding in a Polaris Slingshot.
Polaris Evolves Brand to Reflect Growth and Encourages Consumers to ‘Think Outside’
Think Outside –the evolved Polaris brand position –articulates the company’s corporate brand in a way that supports its vision, defines its pioneering spirit, sets it in the marketplace and expresses the value offered through its expansive products and services.
Works Connection Launches New Website for Consumers and Dealers
Works Connection, Inc., manufacturer and distributor of components for MX/Off-Road motorcycles and ATV’s, has launched a new website with a focus on providing fast, accurate navigation to create a straightforward experience for consumers and dealers.
Fourth Annual AIMExpo Welcomed Largest Number of Consumers to Date
Last month, the Fourth Annual American International Motorcycle Expo bid farewell to its founding host city of Orlando, Florida, capping off a memorable tenure inside the Orange County Convention Center (OCCC) that included a record number of consumer attendees.
Consumers Skittish, Market Volatile in July
[dropcap]O[/dropcap]ur latest survey of powersports dealers indicates that retail sales for dealers remained soft in July. The most commonly cited reason for the softer year-over-year sales results was a reduction in OEM promotional support sequentially, as well as tough comps in the ATV market. As a result, dealers finished the month with too much inventory
Triumph Launches 24/7 Customer Support For Dealers and Consumers
Triumph’s new 24/7 customer support initiative covers the U.S. and Canada and provides tech support, motorcycle advice and can facilitate roadside assistance for dealers and consumers.
Kawasaki to Give Consumers Chance to Race Rickey Gadson
Kawasaki is giving four consumers a chance to race nine-time AMA Drag Bike Champion Rickey Gadson to win a 2012 Ninja ZX-14R. Kawasaki is asking potential contestants to submit an essay to www.kawasaki.com/zerotohero explaining why they should race Gadson in the “Zero to Hero” promotion, beginning Jan. 1, 2012.
Yoshimura R&D Launches Training Program For Dealers, Consumers
Yoshimura R & D of America has launched a new program entitled, “Team Yoshimura Training.” The unique training program is designed to teach dealers and consumers to speak the language of Yoshimura. The company says its 2-stage platform was developed to help inform consumers and provide frontline parts employees a way to gain company and product knowledge.
Pedego Unveils 2024 Electric Bike Models
The models are the Moto, Cargo and Fate Tire Trike.
Race Winning Brands Transitioning to Unilateral Retail Pricing Policy
RWB aims to preserve the quality and reputation of its products.
Segway Powersports and Octane Shift Gears With Strategic Financing Partnership
Effective, April 1, 2024, prime and non-prime consumers are eligible for financing on Segway’s entire range.
Synchrony Partners With BRP to Provide Retail Financing Options in the U.S.
Synchrony to offer consumers flexible financing on powersports products.
The Future of Buying: Navigating Powersport Consumer Trends
Insights into a study on the future of powersport shopping.
Vmoto Soco Becomes Vmoto: A Unified Brand for All Group Products
Vmoto Group announces a significant rebranding operation for its products.
