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Allstate, Coke, Kuryakyn, Rockwell and Victory Step Up For Hall of Fame Induction Ceremony

A record number of sponsors have stepped up to make the Class of 2016 induction ceremony something special, in addition to the introduction of a special “Lifetime Achievement” award to the legendary Arlen Ness.

Allstate Announces ‘Guardians of the Ride’ Motorcycle Safety Initiative

Allstate Insurance Company has announced it is teaming up with country music star and avid rider, Frankie Ballard, for its first-ever Guardians of the Ride initiative. Guardians of the Ride will recognize five safety advocates who have dedicated their lives to improving motorcycle safety through education.

Allstate Announces Rider Protection Project at Sturgis

Rider Protection Project built by Allstate, is a collection of programs and applications to help keep riders riding safely. With tools like the Rider Risk Map and the GoodRide app, Allstate helps raise awareness of motorcycles on the road.

Allstate Insurance Co.
Allstate and Rick Fairless Unveil Custom Motorcycle

The custom-built motorcycle is part of this year’s grand prize for the Allstate Motorcycle Sweepstakes and will feature signature Rick Fairless designs and customization never before seen by the public. This is the fifth year of the Allstate Motorcycle Sweepstakes.

Allstate Teams Up With Rick Fairless to Promote Motorcycle Safety

The Good Ride Grant contest will award five finalists with $5,000 each for their ideas on how to advance motorcycle awareness. Fairless will serve as a judge for idea submissions, which are due by Aug. 31.

Allstate Insurance to Display Motorcycle Awareness Signs to Motorists Through ONE Program

The ONE program was established more than four years ago and has evolved from general motorcycle awareness to permanent warning signs stating “Watch for Motorcycles.” The program encourages motorists to look twice for motorcycles at intersections, because according to National Highway Traffic Safety Administration, 46 percent of all multi-vehicle crashes occur at intersections, often times as a result of a vehicle turning left, impeding the motorcyclist’s right-of-way.

Allstate Looks to Raise Driver Awareness

Allstate Insurance will place cautionary signs at intersections in 25 major metropolitan areas to prompt drivers to look out for riders at intersections. An average of three motorcyclists are killed every day at intersections in the United States, and crash data reveals that motorcycle crashes happen more often in intersections than elsewhere, relative to the amount of time riders spend in them.

Rollick Introduces GoRollick Sell

GoRollick Sell gives consumers a simple way to sell used outdoor recreation vehicles.

GoRollick Sell
Kyle Morley to Judge NABC 2021 Rides for a Reason Motorcycle Entries

While it’s not quite the same as seeing a car show in person, a virtual car show is good for a few reasons, namely, the ability to showcase a TON of vehicles and bring together a larger community of car, truck and motorcycle lovers. When the show supports a good cause, that’s just the cherry

NABC Second Annual Rides for a Reason Show

Presented by United Recyclers Group, the show, which runs through October 22, will be judged by NASCAR Champion Jeff Gordon.

Progressive International Motorcycle Show: Revving Up Consumer Interest Before Q2

Events like the Progressive International Motorcycle Show are aimed at getting the general public to think about getting back on the road, dirt, mud, sand or water.

Red Dirt, Swamp Coolers and Mad Dog 20/20

Dear Grandma and Grandpa, I hope y’all are doing well up there in Heaven and keeping an eye on us poor slobs down here on Earth. I still try to go visit Sayre, Oklahoma, and our remaining kinfolks about once a year. I always bring y’all some pretty flowers when I come up, Grandma. I

Horny Toads & the Budweiser Flu

Dear Ma, I hope you’re doing well up there in heaven. We are doing fine down here in Dallas. We have been really busy lately. I have been going crazy trying to manage all my employees. We own six businesses and employ 80 people. Managing all these people is the hardest/worst part of what I

Indian Motorcycle Racing Sweeps Arizona Mile

Indian Motorcycle Racing continues its dominance in American Flat Track racing with its second podium sweep of the season. Indian’s ‘Wrecking Crew’ finished 1-2-3, respectively.

Looking Back, Looking Forward & Trying Not to Cry!

Dear Ma, I hope you’re doing good up there in Heaven. We are extremely busy down here in Big D. Things are really hectic around here this time of year and I am very grateful for that!